AKT London Deodrants

Our underarms are perhaps the most sensitive, but least cared part of our body, but with summer knocking on our door already, it’s now time that we pay some attention to them.

AKT London Deodorant Balm is a personal-care hero for our bathrooms, gym bags, suitcases and wherever else you’d need an effective deodorant to rely on for when things get a little too sweaty. AKT is encouraging consumers to switch out their traditional antiperspirant for a natural, eco-friendly alternative - in the most stylish way possible.

Understanding the difference between deodorant and antiperspirant

Deodorants offer two forms of protection against odour. The first is antimicrobial properties that reduce the number of odour producing bacteria. The second is a fragrance that masks odours that are produced. Antiperspirants, meanwhile, block your body’s eccrine glands which make you sweat. This is usually done with an aluminium-based ingredient. Both deodorants and antiperspirants are approved as products safe for everyday use without posing the risk of harmful side effects. Still, with questionable ingredients like aluminium salts and parabens, there has been a rise in offering more natural ingredient alternatives.

“But natural deodorant don’t work for me”

When dealing with body odour, excessive sweating and your overall health and wellness, you need something you can be confident using. If you’ve been on the hunt for a natural deodorant for more than five minutes, you’ve probably encountered the common claim that they simply don’t work for people who sweat excessively, are more active than the average person, or currently use a clinical-strength product. But when over 1,000 professional dancers and athletes have tested the efficacy of the AKT’s Deodorant Balm, to rapturous applause, the proof is in the over-three-years-to-develop formula.

While everyone’s body chemistry is different, the misconception that natural ingredients aren’t as “strong” or effective is one AKT has set out to disprove. Being natural doesn’t mean less effective, but if you aren’t impressed at first try, stick with it - which goes for any antiperspirant to natural deodorant switch. When your sweat glands are used to being doused in aluminium salts on a daily basis, there can be a transition period involved that can take a couple of weeks - although very few experience this with AKT.

AKT Deodrants are available at AKT London.