Charlotte Tilbury Fragrance Collection of Emotions
Design your dream day + night with Charlotte Tilbury’s new Fragrance Collection of Emotions!
Charlotte Tilbury MBE, Founder, Chairman, President, and Chief Creative Officer of Charlotte Tilbury Beauty has innovated with an industry-disrupting collection of 6 new fragrances alongside neuroscience experts and master perfumers from IFF (International Flavors & Fragrances) that harnesses the power of scent to unlock emotions.
Charlotte captured and bottled six universal feelings in six different fragrances, with each scent an olfactory celebration, transporting you through different dimensions to however you want to feel and whoever you want to be – empowering everyone, everywhere to choose the energy and vibration they want to emit to the world.
Charlotte’s new Fragrance Collection of Emotions are powered by emotion-boosting molecules and infused with magic fragrance notes, decoded + distilled by some of the best noses in the world.
The olfactory part of the brain that is responsible for our sense of smell, is directly linked to the limbic system in our brain, the part responsible for emotion + memory. When the fragrances are sprayed, they immediately immerse you in the worlds of love, happiness sex, energy, empowerment & calm. To create Charlotte’s olfactive worlds, the perfumers used a palette of three types of ingredients - natural raw materials, synthetic raw materials, and accords to help create fragrances that make you feel and transport you through the power of the senses.
Each fragrance is a blend of Emotion-Boosting Molecules identified by neuroscientists to trigger receptors in the brain, and a combination of Magic Fragrance Notes distilled by the best noses in the world. The Emotion-Boosting Molecules are Scientifically Proven to activate areas of the brain that trigger specific emotions. The expert scientist Céline identified the notes that would trigger the olfactory receptors in the brain to elicit feelings of love, happiness, seduction, energy, empowerment, and calm, and used a Data Science Algorithim to determine the notes.
The Fragrance Collection of Emotions will be available from 30 April 2024 as exclusive access on the Charlote Tilbury App. It will be available on www.charlottetilbury.com from 02 May 2024.