Cellcosmet CellEctive CellLift Neck & Décolletage

Cellcosmet introduces a new cellular skincare formula targeting the neck and décolleté.

A delicate area that is often neglected in facial care routines, but is nevertheless just as exposed as the face, with even thinner skin and less natural protection. It is also prone to wrinkles, sagging and changes in texture and skin tone. On top of these vulnerabilities, there is now the “tech neck” phenomenon to be considered, which causes premature wrinkles to appear in this area.

The skin of the neck and décolleté requires specialised attention and the Cellcosmet research team have developed a targeted treatment for this area: CellLift Neck and Décolleté. Enriched with the brand signature CytoPep Cellular Extracts (peptides and skin’s structural proteins – collagen, fibronectin, actin, keratin), hyaluronic acids, amino acids, vitamins and antioxidant ingredients, it has been clinically tested and shown to have an immediate tightening effect on the skin, while smoothing and providing lasting moisture, to even skin tone and brighten the complexion.

Cellcosmet, the Swiss skin revitalisation experts, is pleased to introduce a new skincare formula that expands its CellEctive line created especially for demanding skin: CellLift Neck and Décolleté. This new cellular cream addresses this unique area, promising a luxurious, scientific approach to visibly redefine skin.

In this day and age, screens seem to dominate our lives, with the constant bending and strectching of our skin making “tech neck” premature lines an inescapable reality. CellLift Neck and Décolleté, developed by Cellcosmet’s team of scientists, is designed to counter the effects of the “tech neck phenomenon.

The neck and décolleté, though often neglected in skincare rituals, are nevertheless constantly exposed to harsh external elements. This delicate, thin-skinned area lacks the natural protection that the face benefits from, and experiences accelerated vascularisation caused by pollution and UV rays, leading to irregular skin discoloration and redness. This area also has minimal sebaceous glands, so the sun’s rays and free radicals intensify the loss of collagen and elastin, decreasing elasticity and volume. Beyond these challenges, repeated head movements, clothing friction, dehydration and gravity can lead to wrinkles and sagging skin.

The Cellcosmet scientific team once again applied very high standards of quality in developing this new formula. Using similar microbiological standards as seen in the pharmaceutical industry, the Cellcosmet research teams have created a lightweight, yet highly effective texture, that is easily absorbed. The formula contains 97% natural ingredients and has a pleasant, natural fragrance. The product forms part of the CellEctive line, made especially for demanding skin.

As Dr Silvia Girlea, Head of Consumer Science at Cellcosmet, explains: “The skin of the neck and décolleté is the thinnest on the body and prone to premature and more conspicuous appearance of wrinkles. To combat sagging skin, it’s important to use a skincare formula that is highly concentrated in hyaluronic acid, collagen and other ingredients to promote increased moisture, such as our signature ingredient, CytoPep TM Cellular Extracts. Our new cellular skincare cream also contains peptides specifically selected for their firming and Botox-like effect, as well as antioxidants, which can be helpful for users who want to prevent the oxidative impact of sun exposure and even out their complexion.”

Available at Harrods, harrods.com, cellcosmet-cellmen.co.uk & whiteroombeauty.com from 1st September.

CellcosmetNatalia Kulak