et al launches in the UK

Powered by the science behind the iiaa brands, et al makeup launches - designing the makeup they - and you - wish existed. A makeup that looks and feels amazing, but also does amazing. Lots of amazing. Protecting your skin today, nurturing your skin tomorrow, looking after the planet always. Simple products made of thousands of beautiful complexities. Created for and by our beautiful collective who inspire the journey, every day. Two little words with big dreams, et al. means ‘and more’. This is the beauty of makeup that does more. This is the beauty of et al.

The new brand includes an extensive range of shades in their foundations, vegan and hypoallergenic, the et al is truly a form of inclusive beauty. The range includes:

Intelligent Skin Cream Foundation SPF 20 (RRP £45) – 32 Shades

This foundation does more than give your skin a hydrated, 3D matte finish. It contains a synergy of skincare actives including Blue Shield, FloraGLOTM Lutein and Hydrachrysum to help protect your skin against harmful rays such as UV, blue light, and infrared.

Complexion Glow Blush & Eye Refill (RRP £30) – 3 Palettes

These multi-purpose palettes do more than add a healthy glow to your skin. They contain soothing aloe vera and antioxidant vitamin E to help protect skin while keeping it feeling hydrated and smooth.

Versatile Blush Blush & Eye Refill (RRP £24) – 8 Shades

Versatile doesn’t even cut it – these pigmented shades will add colour to your eyelids, cheeks, and overall complexion, containing a synergy of active ingredients from vitamin E to squalane, which help soothe and protect the skin.

Refillable Compact Large (RRP £20) Small (RRP £15)

The refillable compacts encapsulate everything our brand stands for – from its reusability to its carefully selected sustainable material.

3-in-1 Face Mist 100ml (RRP £35)

This face mist does three jobs in one: hydrating your skin courtesy of moisturising UnitamuronTM, setting your makeup for a busy day, and protecting your skin from a wave of environmental stressors such as pollution and UV exposure by its antioxidant effect.

Brushes (RRP £18-£28)

et al has given pre-consumer packaging waste a new lease of life by forming them into the handle of these versatile brushes, which have been manufactured using 100% renewable energy. Vegan and cruelty-free, these everyday brushes are hypoallergenic and dermatologically tested.

Buffing Brush RRP £28:

A dense, domed brush to evenly distribute product and provide a flawlessly blended, buildable finish.

Foundation Brush RRP £25:

A soft, flat tapered brush for a precise and full foundation application.

Angled Blush Brush RRP £25:

Shaped to hug the curves of your face, this brush makes it easy to sculpt your cheeks with your go-to makeup.

Powder Brush RRP £28:

Makes it effortless to achieve an even application of your favourite powder products.

Precision Brush RRP £18:

Provides a fuller, more precise application of your makeup – from foundation to concealer and eyeshadow.

Small Buffing Brush RRP £20:

A small domed brush to provide a concentrated application of your chosen product.

The range is available now at et al.