Benefit Launches BADgal Bounce Lash Bar Pop Ups

From the makers of the UK’s #1 Prestige Mascara Brand and the UK’s #1 Prestige Mascara, BADgal Bang! Mascara, Benefit celebrates the launch of a new volumising, full, fluffy, and lifted mascara this February, dropping in Westfield White City, Manchester Trafford, and Bluewater shopping centres - the BADgal Bounce Mascara.

Opening for a limited time only, Benefit’s BADgal Bounce hot air balloon lash lounge bars will be landing in London and Manchester’s high-traffic shopping destinations, creating a beauty playground of exploration!

Get onboard Benefit’s giant BADgal Bounce lash lounges and discover the most wanted best-selling mascaras. Test and try new products, walk-in lash consultations, and seek advice from Benefit’s makeup experts. Snap your best uplifting shot on the one-of-a-kind Bounce selfie trampoline, and shop exclusive promotions with free treats available for everyone to enjoy!

"We’re so excited to launch our BADgal Bounce Lash Bars at key shopping destinations across the UK! It’s the perfect way for our customers to step into the playful world of Benefit, discover our latest and most-loved innovation in mascara through BADgal BOUNCE and our other mascara icons. You can dive into the world of Benefit, get hands-on with our product, and get expert advice from our amazing team. We’ve created a fun, immersive space where beauty meets experience. It’s all about exploring, playing, and finding your new favourite products! Come for the lashes, stay for the experience – can’t wait to see everyone."
— Sarah Harbon, General Manager, Benefit Cosmetics UK & Ireland

Benefit BADgal Bounce Hot Air Balloon Lash Bars Landing Near You:

📍 Westfield London
🗓 14-16 February 2025
📍 Ground Floor Atrium, Ariel Way, London W12 7GF
🕙 Friday: 10am-9pm | Saturday: 10am-9pm | Sunday: 12pm-6pm

📍 Manchester Trafford Centre
🗓 21-23 February 2025
📍 Ground Floor, The Trafford Centre, Trafford Park, Stretford, Manchester M17 8AA
🕙 Friday: 10am-10pm | Saturday: 10am-9pm | Sunday: 12pm-6pm

📍 Bluewater Shopping Centre
🗓 28-30 March 2025
📍 Ground Floor, Parkway, Dartford, Greenhithe, DA9 9ST
🕙 Friday: 10am-9pm | Saturday: 9am-9pm | Sunday: 11am-5pm

The pop up will feature walk-in beauty services, free makeup consultations, and sampling whilst stocks last.