Exclusive: Rodial Launches Immersive Gallery to Celebrate 25th Anniversary

Rodial is marking its 25th anniversary with an immersive experience celebrating the brand’s journey and unveiling their latest innovation, the Dragons Blood Water Serum. Taking place over two days, this exclusive event allows beauty enthusiasts - for free - to step inside the world of Rodial, exploring the brand’s evolution and the science behind its cutting-edge skincare.

The event will feature a gallery experience showcasing the evolution of the brand and the visionary journey of Founder and CEO Maria Hatzistefanis. Guests will discover how Rodial has shaped the beauty landscape since 1999.

“I am thrilled to be celebrating our 25th year anniversary at Rodial as a privately owned & heritage business. To mark the occasion, we are launching an exhibition at a Gallery Pop Up in London’s vibrant art scene in Soho. The Retrospective exhibition is an immersive experience on Rodial’s journey from a startup to a major beauty brand consistently revolutionising the beauty industry” comments Founder and CEO Maria Hatzistefanis.

The event will also showcase Rodial’s newest innovation, the Dragons Blood Water Serum, the latest addition to the cult-favorite Dragons Blood range. The Dragon Blood range brings together ingredients to hydrate and soothe dry, dehydrated skin. Guests will have the opportunity to experience the product firsthand in the Dragons Blood Room, where they can see and appreciate the full range.

Beyond the product launch, visitors will engage in interactive moments that bring the history and ethos of Dragons Blood to life, offering an unforgettable experience. This consumer-facing event welcomes beauty lovers to immerse themselves in the world of Rodial across two days, celebrating 25 years of innovation while discovering the future of skincare.

The Gallery is open to visit today only (19 February 2025) at 15 Bateman Street, Soho, London, W1D 3AQ.