​indē wild Secures $5 Million Investment to Accelerate Global Expansion​

indē wild, an Ayurvedic beauty brand, has raised $5 million in a funding round led by Unilever Ventures, with participation from existing investors SoGal Ventures and True. This investment aims to bolster the brand's international growth and strengthen its partnerships with major retailers. ​

Founded in October 2021 by Diipa Büller-Khosla, indē wild offers skincare and haircare products that blend Ayurvedic traditions with modern science. The brand initially launched in the US and Canada, later expanding to the UK and India through platforms like Nykaa. The company reported a 400% year-over-year revenue growth in FY24. ​

The new funds will support indē wild's expansion, including strengthening its partnership with Sephora in the UK and preparing for its upcoming launch with Sephora in the US. This strategic move aims to solidify the brand's presence in the beauty industry and reach a broader audience. ​

With this investment, indē wild aims to scale new heights and redefine its connection with a global audience, further establishing itself as a significant player in the beauty industry.

Natalia Kulak