Keune Haircosmetics and Trevor Sorbie Salons Announce Strategic Partnership

Keune Haircosmetics and Trevor Sorbie salons have announced a strategic partnership, marking a significant milestone for both brands. This collaboration will see Trevor Sorbie salons incorporating Keune's premium haircare products to enhance their client services.

Nathan Walker, Brand Education Director at Trevor Sorbie, stated, "We are entering a new era for Trevor Sorbie salons, and it's essential for us to partner with industry disruptors who align with our vision. Keune has always prioritized the professional, putting the stylist and guest relationship front and center, which resonates deeply with our team."

Darren Potter, Managing Director of Keune UK and Ireland, added, "Partnering with Trevor Sorbie salons marks a transformative moment for Keune in the UK and Ireland. We have always admired Trevor's vision, and this collaboration allows us to join forces with a brand that truly understands the art of haircare."

This partnership reflects a shared commitment to innovation, quality, and community within the haircare industry. Clients can expect enhanced salon experiences as Trevor Sorbie stylists utilize Keune's extensive range of professional products.

Natalia Kulak