Posts in Lashes
Top Lash Trends for Autumn/Winter 2024

As with all beauty looks, change happens continuously now. For the A/W 2024, lashes have shifted away from the heavily 'over-done' aesthetic towards a more natural look. Embracing the beauty of the natural lash, the focus is now on lash lift treatments, half lashes, creative individual lashes, and hybrids to diversify and enhance styles. 

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LashesLisa Stone
What's Underlashing and How Do You Do It?

Gaining popularity thanks to BeautyTok, Underlashing is one of the breakout beauty trends of the past 12 months. Underlashing is a lash technique whereby false lashes are applied under your natural lashes instead of the traditional method of applying them on top. Makeup artists and beauty TikTokers have adopted this application technique, as it changes the overall appearance of the lashes, and gives a natural lift to the eyes.​

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LashesNatalia Kulak
Lash Lift: Step by Step

A Lash Lift is a treatment that uses the same chemicals as a lash perm and gives a root lift and less of a curl. The process includes flat shaped pads, various sizes of which are chosen depending on the length of the natural lash and the final look desired. The pad is glued to the eyelid as close to the lash line as possible, and the natural lash is attached to the pad using a lash tool. The treatment takes about an hour and generally finished with a lash tint. The results last for 6-8 weeks and need only to be repeated every 2 months.

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LashesRuth Atkins
Hot Topic: Eyelash Extensions in the Summer

The current extreme heatwave in the UK is every lash tech’s worst nightmare, not only is it harder to work wish lashes but lash technicians are hearing from clients that their lashes are not lasting as they would usually due to improper aftercare in the summer - so what advice can you give to your clients?

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LashesNatalia Kulak
Lads on the Lash

The male grooming industry is worth over 16 billion and is set to just keep growing and growing. The beauty industry is not just for the girls anymore the modern man wants in on the action too, and why not?

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LashesLisa Stone